Monday, September 7, 2020

My 6 Favorite Books On Selling

Developing the Next Generation of Rainmakers My 6 Favorite Books on Selling Yesterday I posted: How to Sell Yourself Without Acting Like a Salesman. I mentioned that I do not like a sentence that includes both the words sales and lawyers.   If you go to Amazon and do a search in books for “Selling” you will find 42,225 books on selling. That is a lot of books. I believe that a very high percentage of those books discuss techniques that would be inappropriate for lawyers and are the very techniques that make most of us uncomfortable selling. There are some books on selling that I think we should all read. Here are six of my favorites: P.S. If you want some easy reading to get started this weekend, take a look at my e-book Client Development in a Nutshell.  I am confident you will get one or more ideas there that you can actually put into practice next week. I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.